[ad_1]
Attract buyers with high-quality photos
Airbnb research data shows that hosts who use professional photos to market their listings get up to 20% more bookings and 20% more earnings.
Just as vacationers scrutinize images when choosing lodging, investors will be more likely to schedule a showing of your property if they’re presented with high-quality photos. “If your pictures look sad and old, no one will want to stay there, much less buy the property,” Smith says.
Airbnb can connect you with local professional photographers who can help show your listing in its best light. The company will also inform you about what to expect from your photoshoot, how to prepare, and how to stage living spaces.
If you have top-notch photography skills (such as knowing lighting techniques and working with angles), a tripod, and a DSLR camera, you might be able to attract buyers with high-quality images of your property and save some money.
Share your listing reviews with buyers
In any business, customer testimonials and reviews make a bigger impact on buyers than the words coming from a salesperson or business owner. High praise about a host and their property lets investors know you’re a reasonable person to deal with and have a well-maintained property.
When you share positive reviews of your Airbnb, it makes a good impression on investors. “Reviews can also assure buyers that their own guests will feel safe and comfortable staying there,” Tewel says.
“If you provide good service and your property is well-maintained, you should be able to accumulate many good reviews,” Smith says. “These should be saved and used in advertising when listing the property for sale.”
Advertise your short-term rental license
Advertising a short-term rental license, which is required for some jurisdictions, lets investors know that your short-term rental complies with zoning regulations and meets safety and health requirements.
Depending on your jurisdiction, you may be able to transfer your short-term rental permit or license. However, many cities and counties don’t allow it. Even if yours doesn’t sanction transfers, the investor will at least know your property meets the legal requirements to obtain a license or permit.
Consider selling your Airbnb turnkey and furnished
Whether you’re selling a short-term rental to an investor or a traditional real estate listing to a buyer, you’ll find most buyers prefer turnkey properties over homes that need to be updated and renovated. This is especially true for investors managing multiple properties, as a move-in-ready Airbnb rental is more attractive and requires less effort to start generating income.
To save the investor time, consider listing your property furnished when the furniture is in good shape. You can also offer to share your photos with the new owner, providing an added value for the buyer.
Find an agent who specializes in investment properties when selling my Airbnb
Selling investment properties requires different skills and expertise than selling a typical, owner-occupied property. A top agent with experience selling investment properties will know how to present data such as income history, occupancy, and cap rates to investors, and how to access pricing data for similar short-term rentals that have sold in the neighborhood. A local professional can connect you to buyers looking for short-term rentals similar to yours.
Sell to an investor for a competitive cash offer and a quick sale
When you want to sell your property fast, consider selling your short-term rental for cash. Lender requirements, such as home inspections and appraisals, can hold up a sale and often delay your closing. But with cash buyers, you can easily bypass these common obstacles and speed up the transaction.
HomeLight’s Simple Sale platform allows you to sell your property quickly by receiving an all-cash offer from one of the largest networks of cash buyers in the country.
Getting started is easy — all you have to do is answer a few simple questions about your property. You’ll then get a no-obligation, full cash offer in about 24 hours, and you can close in as few as 10 days, with the bonus of choosing your own moving date.
[ad_2]
Source link
