Kendrick said it himself: “Forty acres and a mule, this is bigger than the music.” Businesses currently in the blind on where to draw the line between culture and policy can take a lesson from this experience. The “game” cannot be won by diminishing the value of voices that are crucial to your growth. The stage showed how culture was built through the creativity of many in harmony, not the singular behavior of one brand.
Participation in the story of lives being lived should always be for the culture, by the culture, not a brand-monopolized movement—because it never was.
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